A Destination Channel OriginalDistribution, deliverables and reach in one place. Three phases of visibility, everything you receive, and the audience it reaches.
Download PDF GuideDistribution
Every timeframe below is counted from the day you finish filming.
Timeframe
Month 3 to 6
after filming wraps
One local airing on your area's CBS, FOX, ABC or NBC affiliate, based on what runs in your market.
Same day, your episode goes live on The Destination Channel app on Roku. Anyone with a Roku device can add the channel and watch every episode, including yours.
Timeframe
Month 6 to 12
3 to 6 months after your 1st local airing
Your season goes national across CBS affiliates, with reruns scheduled by the network.
Broader reach, repeated exposure, no additional cost to you.
Timeframe
Month 9 to 18
6 to 12 months after your 1st local airing
The completed season is submitted to major streamers. We are constantly pitching to new streamers to carry our shows. Historically we've landed every episode on Apple TV, Pluto TV, Tubi and Plex, free to watch.
Placement and timing are up to each platform. Acceptance is never guaranteed, but this phase is permanent once live.
Example Timeline
A real world example so you can picture exactly when each phase lands.
JAN
Year 1 · Month 0
Sign PA
MAR
Year 1 · Month 2
Film
AUG
Year 1 · Month 7
1st Local Airing + Roku
MAR
Year 2 · Month 14
National Syndication
AUG
Year 2 · Month 19
Streaming Submitted
What You Get
Delivered via Dropbox as an MP4, plus a YouTube link.
Short cuts for social and marketing. Included when purchased at closing, or added later in post production.
Roughly 1 to 2 hours of raw footage captured on your shoot day.
Branding assets and recommendations for using your footage across your site, socials, email and other promo.
Viewership
Verified most up to date numbers from our syndicator. Averages per week.
70K
Households / week
Staycation
43K
Households / week
Staycation Sports
113K
Households / week
Combined
452K
Households / month
Combined reach
~1M
Viewers / month
Industry avg 2.5 people per home · across a season
Viewership reflects the season's combined reach, not one episode.
The Big Picture
Don't expect a spike on the first airing. Expect long term, compounding exposure as each phase activates. Streaming is permanent. We are constantly pitching to new streamers to carry our shows. Think ongoing visibility and business growth.
QR Code
The QR code does not point to your custom domain. It leads to our booking reference site, bookyourstaycation.com, which then links out to the URL of your choosing.